Sportage Is So Stylish!
The new Kia Sportage has made a big impression since its release this year.
Kia believe that the Sportage is the breakthrough vehicle that will convince car buyers the brand is far more than just a value-for-money, entry level car.
Kia know that changing a car firms image is as difficult as a person changing their image - it's not going to happen overnight and may never happen at all. Having a stylish looking motor is not enough it needs quality and needs to drive as well as it looks.
Although Kia knew that styling was the start and so they hired former Audi designer Peter Schreyer to mastermind the Kia transformation. Kia have also made progress in advancing the handling and ride comfort of their models, as well as significant boost to the key areas of mpg and co2.
All these changes have come together on the new Sportage to help move Kia to the next level. Their customer get more than a great car they get extra peace of mind as all Kia cars come with a industry leading 7 year warranty.
Even with all these advances Kia have still retained their value for money as the new Sportage starts at just £16,645! Kia are well on there way to changing their brand image and with another new car release next year, the Optima Executive Car, Kia will be taking another giant step forward with their brand transformation
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